Mark Bittman's article, Is Junk Food Really Cheaper?, in the NY Times references one of my favorite books, David A. Kessler's The End of Overeating, and reminds us that besides NOT being cheaper, junk food is designed to be addictive. Gotta love this statement of Bittman's:
"The alternative to soda is water, and the alternative to junk food is not grass-fed beef and greens from a trendy farmers’ market, but anything other than junk food: rice, grains, pasta, beans, fresh vegetables, canned vegetables, frozen vegetables, meat, fish, poultry, dairy products, bread, peanut butter, a thousand other things cooked at home — in almost every case a far superior alternative."